Business Consulting

Business Enhancement Strategies

Review of business model to determine capabilities, limitations, opportunities, and potential obstacles in order to maximize business potential. This assessment leads to the application of customized industry best-practices
Fast-growth support and optimization in order to maximize long-term potential gains in revenue, margins, and market share
Develop partnerships with firms under new management to resolve past pitfalls and re-establish business opportunities and/or competitive edge
Repositioning of slow-growth / mature companies - identify and leverage new growth opportunities such as new distribution channels and international markets
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Marketing & Sales Development

Brand Development and Management

Development and establishment of brand identity through researched understanding of business capabilities and market demand while creating corporate "buy in"
Sales improvements focused on the product, price points, promotion, and appropriate placement
Alignment of cross functional disciplines e.g. sales, marketing, IT, manufacturing, finance, distribution, design, R&D, etc. around marketing strategy to create concise and effective initiatives
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Customer Relationship Management

Improve customer interaction to lead to longer retention and acquisition levels
Enhanced lead generation and target pipeline
Utilize technology solutions to identify and target and focus attention on high value customer relationships
Acquisition and retention of customers - Improve the two way communication process with customers through enhanced lead generation and target pipeline
Appropriately leverage market information
Establish well defined standards fro support, problem resolution and cost effectiveness
Consolidate resources to support multi channel initiatives
Call Center / Contact Center strategy assessment and design
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Sales Training

Improve sales force effectiveness to improve top line growth
Provide training content and delivery assessments to determine current levels of effectiveness
Provide more targeted training content based on sales performance and improvement measurements
Determine and develop the most effective content delivery mechanisms for sales force needs
Develop quantifiable scoring mechanisms to track training performance and effectiveness
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Sales Support

Assess existing incentives & compensation to assure IT drives sales force behavior
Design sales coaching and mentoring programs with associated performance tracking
Assess, recommend and implement technology based sales support tools
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Social Media / Tools Short Term

Achieve more with less marketing dollars
Create cost effective branding
Increase lead generation; greater customer and product promotional reach
Improve customer service, in effectiveness and speed
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Long Term

Develop a closer relationship with customers, allowing faster and more accurate understanding of "value"
Develop stronger customer loyalty
Promote employee insight, collaboration, and learning
Begin product concept generation process with customers, driving product development and marketing direction
Test new markets or products without the inherent cost associated with traditional marketing approaches
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Distribution Channel Development

Create and implement complete turn-key channel launches including definition of product selection opportunity, strategic business plans and roadmap, financial viability analysis and full implementation
Analyze financial viability for new sales channels using existing or new product offerings
Design and launch new sales channels to complement existing sales activities
Create and implement a pilot program to validate business assumptions
Design and implementation of all business, staffing, operations and operational procedures
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Direct Selling Specific Solutions

Management/Leadership

Strategy planning to leverage business priorities to achieve growth in sales, profitability and recruiting efforts
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Multi Channel Distribution

Define strategies and commission structures to allow ease of access for customers and maximum earning opportunities for field force
Create or modify initiatives to leverage e-commerce capabilities
Integrate sales, pricing, commission structure, marketing, merchandising and training programs across multi channels
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Field Sales Support

Evaluate and revise field sales compensation plans to achieve business defined goals and desired behaviors (sales, recruiting, retention and leadership development)
Create or modify reward and recognition programs to drive productivity, recruiting and retention of field sales staff
Establish objectives, strategies and execution components for "starter kits" for new recruits
Create a clear, focused and cost effective communication strategy to build brand image and value perception
Educate and train field sales personnel on the product sales and career opportunities
Define annual sales and merchandising campaigns to build customer purchases/re-orders plus convey excitement and motivation to the field sales organization to contact new and existing customers
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Technology strategic roadmaps

Evaluation of existing technology and capabilities (people, processes and technology)
Determination of next steps and buy vs. build assessments
Create and execute long and short term strategic plans
Create and measure project performance to assure objectives are met
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Training

Create or modify training initiatives for product, selling techniques, prospecting, overcoming objections, customer follow-up, recruiting, launching new recruits, team building and leadership
Build quantifiable and metrics driven training programs
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Customer Relationship Management

Improve customer interaction to lead to longer retention and acquisition levels
Enhanced lead generation and target pipeline
Utilize technology solutions to identify and focus attention on high value customer relationships
Acquisition and retention of customers - Improve the two way communication process with customers through enhanced lead generation and target pipeline
Appropriately leverage market information
Establish well defined standards for support, problem resolution and cost effectiveness
Consolidate resources to support multi channel initiatives
Call Center / Contact Center strategy assessment and design
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Global Business Expansion Strategies

Conduct a comprehensive business opportunity assessment to validate and support a business venture outside country of origin; including market selection, internal and external environmental analysis and market research, ownership, the setting of short and long term goals, and business plan development.
Initiate actual business pilot against business opportunity assessment; detailing product selection and reformation, compensation plan development, branding, marketing collateral development, training and leadership development, recognition programs, order fulfillment, system selection, party testing and facility selection.
Support all activities for the launch of operational business; organization setup, policies and procedure development, banking and finance, field development, customer service center setup, IT system Integration, and supply chain management.
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Social Media / Tools Short Term

Achieve more with less marketing dollars
Create cost effective branding
Increase lead generation and conversion; greater customer/sales representative and product promotional reach
Improve training and customer service, in effectiveness and speed
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Long Term

Develop a closer relationship with customers/sales representatives, allowing faster and more accurate understanding of "value"
Develop stronger customer/sales representative loyalty
Promote employee insight, collaboration, and learning
Begin product concept generation process with customers/sales representatives, driving product development and marketing direction
Test new markets or products without the inherent cost associated with traditional marketing approaches
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Value Based Management

Develop balanced scorecard
Re-alignment of business processes to reduce redundancies, waste and error prone manual processes
Establishment of authoritative source location for key business data elements (provides reporting consistency and accuracy)
Development and deployment of executive dashboard
Regular business "health checks" to assure business objectives are being met
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Business Process Outsourcing

Assessment of existing business processes
Identification of cost and efficiency savings by process area
Creation and presentation of business process outsourcing strategic plan
Vendor selection (formal RFP process or rapid selection process)
Business Process Outsourcing project management and implementation
Business process outsourcing performance evaluation and regular "health checks"
Evaluation of "shared services" opportunities within multi-division or multi-business unit enterprise environments
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Business Intelligence and Data Warehousing

Database Design and architecture
Hardware architecture and storage
Business systems integration
Cross functional reporting and data analysis
Business decision support and enhanced reporting
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Global Expansion Strategies and Relocation Services

Global Business Expansion Strategies

Conduct a comprehensive business opportunity assessment to validate and support a business venture outside country of origin; including market selection, internal and external environmental analysis and market research, ownership, the setting of short and long term goals, and business plan development.
Initiate actual business pilot against business opportunity assessment; detailing product selection and reformation, branding, marketing collateral development, order fulfillment, system selection, and facility selection.
Support all activities for the launch of operational business; organization setup, policies and procedure development, banking and finance, field development, customer service center setup, IT system Integration, and supply chain management.
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Relocation Services

Facility Relocation, Expansion, New Office Start-up
Feasibility study - determine the impact and implications of an office move or start-up to identify location strengths and challenges
Budget development - establish the financial implications associated with an office transition
Facility and inventory assessment - assess current infrastructure, systems and inventories
Staffing work plans - assess staffing needs to consider staff transfers, severance and new staff requirement
Transfer of data systems and telecommunications - manage the process of transferring or acquiring necessary infrastructure
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Technology Alignment with Business Objectives

Assure technology strategy is sound and clearly aligned with a documented IT strategy, document IT architecture, clear organizational strategy, portfolio management, customer focus, cost-benefit management and performance goals and metrics
Opportunity development - extend "touch points" with internal and external customers through the creative and effective use of the internet and intranet
Analysis of existing technology project portfolio to assure projects are effectively prioritized and justified as required by the business
Analyze project portfolio for cost savings, cost efficiencies and the effective use of technology in the environment (culturally and logically)
Assure technology alignment through the use of Assessment Scorecard (includes 60 different measures) Measures include:
- Clear and shared vision of business objectives and expectations
- Clear business goals and objectives
- Clear business principles
- Definitive business model
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